Packaging Design Development Strategy
Packaging Design Development Components
Basic Guidelines for Graphic Motifs
-
Graphic Motif_Basic Border Lines
-
Graphic Motif_Basic Graphics 1
-
Graphic MotifBasic Graphics 2 (Open-top Lids)
-
Graphic Motif_Basic Pattern
Packaging Design Development Standards
Border Lines / Pattern
Border Lines / Pattern Standards
-
The minimum standard applies to items under 5 kg_Graphic Motif
-
The minimum standard applies to items under 5 kg_Graphic Motif
The graphic motifs (border lines/pattern) must be used based on the standards for establishing a hierarchical system and should not be modified in terms of size, ratio or color without authorization, which could disrupt brand coherence.
Graphic Motifs
Basic Graphic Motifs for the Left and Right Sides of Product Boxes
-
Graphic motifs should be used with graphics representing specific agricultural products based on a detailed review of color standards for each item and standards for background colors.
*The motifs colors above are examples and sub-colors of agricultural products can be used with those motif colors.
Packaging Production and Management Standards
Examples of Display Elements
- A The unified Geochang County brand, "거창韓거창".
- B Basic pattern applied to the background.
- C Designated basic border lines applied.
- D Geochang County's crop-specific brand and its marking elements applied.
- E Graphics applied to show the freshness of the product.
- F Product weight marked based on the position of the motif "韓(Han)".
- G The motif "韓(Han)" in the crop-specifc color.
- H Geochang Mall QR code.
- I Product label.
Inquiries: Geochang County Agricultural Technology Center 055-940-8263